The MUBARAK Effect: How a Blessing Tweet from CZ Birthed a Crypto Gold Rush

In March 2025, when Abu Dhabi investment giant MGX injected $2 billion into Binance, who could have imagined that a meme coin named MUBARAK (Arabic for “blessing”) would become the creator of a wealth legend? According to on-chain analysis data, some traders invested just 2 BNB (approximately $1,155) and received over 1400x returns, amassing assets worth $1.6 million in just a few days. MUBARAK has not only become a star project in the BNB Chain ecosystem but also a digital bridge connecting Eastern and Western cultures. This article will unveil MUBARAK’s amazing rise, explore its cultural connotations and investment logic, helping you fully understand this “blessing” coin personally endorsed by CZ.

What is MUBARAK?

“MUBARAK is a viral BNB Chain-based meme coin whose name means ‘blessing’ in Arabic, created through the Four.meme platform and popularized by Binance founder CZ’s social media engagement.”

As one of the hottest tokens in the Binance ecosystem in early 2025, MUBARAK surged from a few thousand dollars to over $140 million in market capitalization within just days, becoming a standout among CZ concept coins.

MUBARAK is not just an impressive meme coin but also a symbol of the fusion between Middle Eastern culture and the crypto world. This meme coin runs on BNB Chain, enjoying the advantages of high efficiency and low cost, and has attracted global attention due to Binance founder CZ’s interactions on social media. As MUBARAK gained popularity, BNB Chain’s 24-hour trading volume soared to $1.6 billion, exceeding Ethereum and Solana by nearly 60%, bringing vitality to the entire ecosystem and becoming a bridge connecting Binance with the Middle Eastern market.

The Story Behind MUBARAK

The origin story of MUBARAK began on March 12, 2025—when Abu Dhabi investment company MGX injected $2 billion into Binance, not only setting a record for the largest single investment in cryptocurrency history but also strongly announcing Middle Eastern capital’s formal entry into the crypto space.

Standing behind MGX is a key figure of the UAE royal family—Sheikh Tahnoon, the son of UAE’s founding father and the current president’s brother, who manages assets exceeding $1.5 trillion. This move added considerable room for imagination for MUBARAK.

The day after the investment announcement, CZ retweeted a post from Binance’s Chinese official account featuring an image of a Middle Eastern figure, captioning it with “mubarak🌛” (meaning “blessing”).

Shortly afterward, community member @chinababa88 created a meme image of “MUBARAK=CZ,” which CZ himself retweeted with a “😂” emoji.

Following this, CZ posted on Binance Square saying “going to see a friend this weekend” accompanied by MUBARAK-related memes, directly igniting market enthusiasm and causing MUBARAK’s price to surge 150% in a short period, with market capitalization breaking through $20 million.

Even more surprisingly, Binance Alpha promptly listed MUBARAK, quickly pushing its market value to $50 million. On March 16, CZ personally spent 1 BNB to purchase 20,155 MUBARAK tokens and posted “doing some testing this weekend,” helping MUBARAK’s market capitalization soar all the way to $140 million.

What Does MUBARAK Mean? The Intersection of Culture and Crypto

Before discussing MUBARAK’s development, it’s necessary to understand the deeper meaning of this name. “Mubarak” in Arabic is a multi-layered word that not only means “blessing” but also contains connotations of “sacred” and “auspicious.” In Islamic culture, this word is commonly used for major celebrations, holiday greetings, and important life moments.

The MUBARAK token’s choice of this name has dual significance: on one hand, it symbolizes blessings for the cooperation between Binance and MGX; on the other hand, it also represents cryptocurrency receiving the “blessing” and recognition from traditional finance and Middle Eastern capital. On a cultural level, MUBARAK has become a digital bridge for East-West exchange, injecting new cultural elements into the blockchain world, making it transcend purely speculative attributes to become a cultural phenomenon.

This cultural empowerment is also reflected in community building. MUBARAK holders are not just investors but participants and disseminators of this cultural phenomenon. They create and share various memes related to Middle Eastern elements, further strengthening MUBARAK’s cultural identity.

Middle Eastern Elements Sweep the Crypto Market: MUBARAK’s Cultural Connotations

The word “Mubarak” in Arabic not only represents “blessing” or “gift,” but is also commonly used for celebrations, festivals, and important occasions. In Islamic tradition, this word carries sacred connotations, expressing the blessings and joy bestowed by Allah. Meanwhile, CZ also used “Inshallah” (God willing) and “Mashallah” (God has willed it) in multiple tweets, strengthening the presence of Middle Eastern elements in the crypto community.

The Middle East, with its rich oil resources and forward-looking technology investment strategies, has gradually become an important force in the global cryptocurrency field. MUBARAK, by perfectly combining Arabic cultural symbols with blockchain technology, has created a crypto asset that possesses both investment value and cultural significance. It is not just a meme coin but more like a bridge for East-West cultural exchange, becoming an iconic representative of the “Middle Eastern concept” meme coins on BNB Chain.

What Are MUBARAK’s Core Features?

1. BNB Chain-Based Technical Architecture

As the core chain network of the Binance ecosystem, BNB Chain is known for its high performance and low fees, providing MUBARAK with an efficient, low-cost trading environment. According to on-chain data, MUBARAK’s transaction confirmation time typically completes within seconds, with gas fees far lower than mainstream public chains like Ethereum, greatly reducing user participation barriers. Additionally, MUBARAK was created through the Four.meme platform’s one-click token issuance feature, a platform recognized by the Binance ecosystem, providing reliable technical guarantees for the token.

2. Community-Driven Development Model

Unlike traditional crypto projects, MUBARAK adopted a highly community-driven development model. It has no formal roadmap or whitepaper but relies on the community to create and spread various memes to gain attention. In just a few days, MUBARAK attracted over 11,000 holders, forming an active community ecosystem.

3. Promotional Effect of CZ’s Personal Purchase

MUBARAK’s most notable feature is undoubtedly the personal involvement of Binance founder CZ. On March 16, CZ spent 1 BNB (approximately $600) to purchase 20,155 MUBARAK tokens, which was quickly captured and widely circulated by the on-chain analysis platform Lookonchain. Although the investment amount was small, CZ, as an opinion leader in the cryptocurrency industry, carries influence with every move. This personal purchase not only gave MUBARAK extremely strong endorsement but also created a rare “founder concept coin” phenomenon—when a founder of an exchange publicly purchases a particular token, its value often experiences explosive growth.

CZ Drives BNB Chain’s Prosperity Again: Market Sentiment Analysis

CZ’s interactions were perfect marketing. First, on March 13, he retweeted Binance’s Chinese official account with “Mubarak🌛,” then liked and retweeted the “MUBARAK=CZ” meme created by community members. He followed by posting “going to see a friend this weekend” on Binance Square, sparking speculation, after which Binance Alpha quickly listed MUBARAK.

The climax came on March 16 when CZ personally spent 1 BNB to buy 20,155 MUBARAK tokens and posted “doing some testing this weekend.” These actions not only elevated MUBARAK to legendary status but also demonstrated CZ’s powerful market influence.

Binance co-founder He Yi also participated in this marketing campaign. While CZ was promoting MUBARAK, He Yi commented on a tweet about Binance’s organizational chart: “Who’s that person in the upper right corner? I’ve never seen them before.” This immediately prompted community members to join the meme creation, with many photoshopping their own avatars into the organizational chart, triggering a wave of parodies.

Binance’s official X account even joined in, replacing figures in the image with “BNB Holder” and “Palu” (from the game “Palworld,” often used in the Chinese community to jokingly refer to “workhorses”), and this self-deprecating meme spread virally, spawning the popular “Web3 Palu” meme.

Data shows that during MUBARAK’s viral period, BNB Chain’s 24-hour trading volume reached $1.6 billion, about 60% higher than Ethereum and Solana, becoming one of the few ecosystems with growing TVL. According to DeFiLlama statistics, BNB Chain briefly became the public chain with the highest DEX trading volume, registering $164 million in trades, surpassing competitors like Ethereum and Solana. Besides MUBARAK, other “CZ concept coins” such as TST and Mashallah also gained significant attention, forming a meme coin ecosystem centered around CZ. The increase in activity was reflected not only in trading volume but also in community interaction, development activities, and the influx of new projects.

What Are MUBARAK’s Practical Applications?

1. Role in the Binance Ecosystem

As an active token on BNB Chain, MUBARAK has brought significant trading volume and user activity to the network. According to on-chain data, MUBARAK’s 24-hour trading volume reached $88.1 million during its active period, constituting a significant portion of BNB Chain’s overall trading volume. Furthermore, after being listed on Binance Alpha, MUBARAK became a bridge connecting the exchange with the community, providing users with a new entry point to participate in the Binance ecosystem. Most importantly, MUBARAK received support from Binance’s $4.4 million permanent liquidity pool, ensuring trading stability, reducing slippage risk for large transactions, and providing users with a better trading experience.

2. Cultural Concept Coin with “Middle Eastern Elements”

Against the backdrop of Binance accepting MGX’s investment, MUBARAK has become a cultural symbol for Binance’s expansion into the Middle Eastern market. MUBARAK not only expresses blessing for the cooperation between Binance and MGX but also symbolizes the fusion of cryptocurrency and traditional culture. It has also triggered the creation of multiple Middle Eastern concept meme coins, including Mashallah (Thanks be to God) and Inshallah (God willing), forming a “Middle Eastern concept coin” ecosystem.

MUBARAK’s Tokenomics

MUBARAK has adopted a relatively transparent token economic model. While the total supply has not been disclosed, on-chain data shows that its circulating supply currently supports a market capitalization exceeding $130 million. Token distribution appears relatively balanced. According to GMGN data analysis, the proportion held by top holders is moderate, without extreme concentration, providing a more stable trading environment for the market.

MEME+ Accelerates Listing: How MEXC Supports MUBARAK’s Development

MEXC, with its industry-leading MEME+ listing speed, has become a powerful promoter of MUBARAK’s development. Unlike the complicated listing processes of traditional exchanges, MEXC keenly captures market trends and quickly completed the listing evaluation and technical integration during MUBARAK’s early popularity, providing users with a convenient MUBARAK trading channel. This not only brought broader exposure and liquidity support to MUBARAK but also helped investors seize opportunities by positioning before the token price surge, maximizing investment returns. MEXC’s professional trading environment and deep liquidity pool further optimized the MUBARAK trading experience, reducing slippage risk.

MEXC platform’s low fees and efficient matching mechanism allow investors to adjust strategies more flexibly, maximizing profits. Additionally, MEXC has organized airdrop activities to give back to the community, laying a solid foundation for MUBARAK’s long-term development. Join the activities now!

MUBARAK’s Future Development Prospects

MUBARAK’s future development is closely related to the BNB Chain ecosystem and Binance’s strategic planning.

In the short term, as Binance continues to deepen cooperation with the Middle Eastern market, MUBARAK is expected to continue benefiting, especially if CZ continues to mention or interact with it on social media, which could bring a new round of price surges.

In the medium term, whether MUBARAK can transition from pure speculation to a token with practical application scenarios will be key. Binance may integrate MUBARAK into its ecosystem, for example, as an incentive token for BSC chain activities or assign it specific functions in Binance’s future Middle Eastern business, which would greatly enhance its long-term value.

Investors should note that MUBARAK still faces significant risks. First, its liquidity issue (liquidity pool depth of only $4.48 million, accounting for 5% of daily trading volume) may lead to violent price fluctuations. Second, the meme coin market is easily affected by sentiment; once the hype subsides, prices may rapidly decline. Third, despite CZ’s support, the lack of a clear development roadmap and practical functionality remains a long-term concern. For interested investors, it is recommended to invest only funds that can afford to be lost, closely monitor CZ and the Binance team’s actions, as well as the overall development trends of the BNB Chain ecosystem, maintain good risk control, and avoid blindly chasing high prices.

How to Buy MUBARAK Tokens?

Want to invest in MUBARAK coin but don’t know where to start? MEXC exchange provides you with the simplest purchasing method.

1. Register with MEXC: Visit the MEXC official website and complete registration
2. Deposit: After logging in, choose to deposit USDT, BTC, or other supported cryptocurrencies to your MEXC account
3. Search for MUBARAK: In the trading section, search for “MUBARAK” to find the MUBARAK/USDT trading pair
4. Place an order: After determining the quantity and price, select place order to buy immediately

FAQ: Frequently Asked Questions About MUBARAK

1. What does MUBARAK mean?
MUBARAK is a meme token issued on the BNB Chain blockchain that gained popularity through Binance founder CZ’s social media promotion. It is a cultural symbol connecting the Binance ecosystem with the Middle Eastern market and one of the most successful meme coins of early 2025, with a market cap that once reached $140 million.

2. What is MUBARAK’s relationship with Binance?
MUBARAK is closely related to Binance. It went viral after CZ posted “mubarak🌛” on social media, then received CZ’s personal purchase and Binance Alpha’s listing support, becoming an industry-rare “exchange founder concept coin.”

3. Why did MUBARAK’s market cap surge in such a short time?
The surge is mainly attributed to three factors: CZ’s social media promotion, Binance Alpha’s quick listing support, and the effect of MGX’s investment in Binance. In just a few days, its market cap soared from a few thousand dollars to $140 million, creating a miracle in the crypto market.

4. What are the investment risks of MUBARAK?
The main risks include: insufficient liquidity (liquidity pool depth of only $4.48 million, accounting for 5% of daily trading volume), which may cause severe slippage for large transactions; lack of clear development roadmap and practical application scenarios; over-reliance on CZ’s influence, with prices potentially dropping significantly once the hype subsides.

5. How to achieve the best experience trading MUBARAK on MEXC platform?
Pay attention to MEXC’s airdrop activities for additional rewards; closely monitor CZ’s social media updates and adjust investment strategies accordingly; utilize MEXC’s professional trading tools such as stop-loss orders to control risk, maintaining rational investment in the volatile meme coin market.

6. What does the word MUBARAK actually mean in English?

The word ‘Mubarak’ comes from Arabic and directly translates to ‘blessing’ or ‘blessed’ in English. It’s commonly used as a celebratory term in Middle Eastern cultures to express joy, congratulations, or divine favor.”

Summary

MUBARAK’s success is no coincidence. It perfectly combines three key factors:

• Binance accepting MGX’s $2 billion investment
• CZ’s social media influence
• The freshness of “Middle Eastern elements” in the crypto market

As a standout on BNB Chain, MUBARAK has not only brought unprecedented trading activity to the ecosystem but also pioneered the “exchange founder concept coin.” However, as the market gradually becomes more rational, MUBARAK faces the challenge of transitioning from hype to utility. For investors, understanding MUBARAK’s cultural symbolic significance, technical foundation, and market risks is crucial to making wise decisions in this investment race. Regardless of how MUBARAK develops in the future, it has already made a profound mark in cryptocurrency history, proving the enormous potential of cultural and technological integration.

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