MicroStrategy Expands Bitcoin Portfolio, Hits $6 Billion in Holdings

Key Points:

  • MicroStrategy expands Bitcoin holdings to $6 billion, acquiring over 16,000 additional BTC.
  • An aggregate 174,530 BTC purchase represents a total of $5.28 billion investment in cryptocurrency.
  • Consistent large-scale Bitcoin acquisition signals MicroStrategy’s long-term crypto conviction.

MicroStrategy, a major player in business intelligence, has made headlines once again for its significant investment in Bitcoin. As of November 30, the firm announced the acquisition of an additional 16,130 BTC, valued at approximately $593.3 million. This bold move elevates the company’s total Bitcoin portfolio to $6 billion.

MicroStrategy’s Strategic Bitcoin Accumulation Since 2020

Since August 2020, when MicroStrategy first embraced Bitcoin as its chief treasury reserve asset, it has aggressively expanded its reserves. The strategy demonstrates a strong commitment to cryptocurrency, positioning the company as a trailblazer in corporate investment in digital assets.

Michael Saylor, MicroStrategy’s CEO, publicly shared details of this recent purchase. The company secured the Bitcoin at an average price of $36,785 per unit. This brings the firm’s total Bitcoin count to 174,530, acquired at an average of $30,252 per Bitcoin, amounting to a total investment of $5.28 billion.

Rising Bitcoin Value Amplifies MicroStrategy’s Portfolio Gains

MicroStrategy Expands Bitcoin Portfolio, Hits $6 Billion in Holdings
MicroStrategy Expands Bitcoin Portfolio, Hits $6 Billion in Holdings

Interestingly, this news follows a notable uptick in Bitcoin’s value in November, an approximate 10% increase. This rise in value bolstered MicroStrategy’s Bitcoin holdings, leading to a reported gain of $900 million in the third quarter of 2023. Phong Le, the company’s CEO, had previously indicated a continuous strategy of periodic Bitcoin investments, a stance that has been maintained.

MicroStrategy’s consistent and significant investment in Bitcoin has not only reinforced its position as a major institutional investor in cryptocurrency. Still, it has also influenced other corporations to consider similar investment strategies. The firm’s approach, despite market fluctuations, exemplifies a strong belief in the long-term value of Bitcoin.


As we approach the anticipated fourth Bitcoin halving and stand on the cusp of potentially witnessing the first spot Bitcoin ETF receive SEC approval, MicroStrategy shows no signs of deviating from its robust investment strategy in Bitcoin. In addition, as the company’s Bitcoin holdings continue to grow, it will be interesting to observe the impact of such a substantial investment strategy on both MicroStrategy and the broader cryptocurrency market.

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