Understanding MEXC’s Launch Products Matrix: How to Choose Between Launchpool, Launchpad, and Kickstarter?

As the digital asset market matures, trading platforms offer diverse initial products to provide users multiple entry points for participating in quality projects, enhancing project incubation efficiency and investment experience.MEXC As a global leading digital asset trading platform, it has built an ecosystem of initial products including LaunchpoolLaunchpadKickstarter overing core models such as staking mining, position distribution, and lottery subscription, fully meeting different users’ asset allocation strategies and participation preferences. This article will systematically guide you through the core logic, participation methods, and differences of these three types of products, helping you accurately seize every opportunity in market cycles.

1. Launchpool — Stable staking, low-risk participation in quality new projects

Launchpool is the staking mining platform launched by MEXC, allowing users to participate in the token distribution of newly launched projects by staking specified tokens (mainly MX and USDT). This mechanism has advantages oflow risk, transparency, and zero transaction costswhich is particularly suitable for long-term holding users to achieve additional income.

  • Staking mining mechanism

Users stake MX tokens or specified project tokens, and the system calculates mining rewards daily based on the staking shares, with earnings automatically distributed to accounts. Project parties distribute community tokens through staking pools, achieving a win-win situation for all parties.

Unlike traditional mining that requires long-term locking, MEXC Launchpool supports users to redeem staked assets at any time, balancing yield and flexibility.

  • Selecting quality projects to enhance participation value

MEXC cooperates deeply with multiple blockchain ecosystems to prioritize the launch of mature technology and active community public chains and DeFi projects, ensuring project quality and future potential.

  • Simple operation, everyone can participate

Enter the Launchpool page, select the project, and stake with one click; no complex operations are required; supports staking mainstream tokens such as MX or USDT.

2. Launchpad — Low-priced discount participation in quality token subscriptions

MEXC Launchpad is a task-driven innovative subscription platform, where users can use tokens such as MX or USDT to subscribe to quality project tokens at a discounted price after completing specified tasks and meeting conditions. The platform offers two modes: ‘early participation’ and ‘discount purchase,’ supporting both new projects’ subscriptions and mainstream tokens’ discounted purchases, balancing potential assets and investment flexibility.

  • Low-cost participation, potential high returns

Users can use MX or specified currencies to participate in limited subscriptions. If subscriptions do not exceed quota, tokens are allocated based on investment amount; if exceeded, distribution is based on proportion.

  • Discount purchase, popular projects at low prices again

Not limited to new projects, users also have the chance to purchase mainstream tokens at significantly discounted prices, enhancing profit margins.

  • Flexible participation, transparent distribution

The subscription process is open and transparent, easy to participate, suitable for users actively seeking explosive investment opportunities.

  • High yield, high risk

Suitable for investors who wish to participate in quality project token subscriptions at a low cost, possess strong market sensitivity, and are willing to take certain risks to pursue high return potential.

3. Kickstarter — Holding snapshot, a fair and transparent distribution mechanism

Kickstarter is a launch benefit mechanism designed by MEXC specifically for MX holders. The platform will automatically distribute airdrops of newly launched project tokens to eligible users based on a periodic snapshot mechanism, without any additional operations or fees.

  • Position snapshot technology ensures fairness

The platform conducts regular MX position snapshots, and all users holding above the minimum threshold will automatically receive project tokens proportionally, without additional operations required.

  • Zero risk, zero cost value enhancement

This mechanism does not require users to participate in transactions or additional staking, completely based on holding rights for rewards, significantly enhancing holding value and user loyalty.

  • Multi-project coverage enhances token ecosystem vitality

Through Kickstarter, MEXC token holders can enjoy airdrop incentives from diverse projects, aiding in internal circulation and community building.

4. Launchpool vs Launchpad vs Kickstarter

Product NameCore MechanismUser ThresholdParticipation ProcessReturn MethodApplicable User Types
LaunchpoolStake tokens to participate in project miningHold and stake specified tokens (MX/USDT)Enter the Launchpool page, choose the project to stake tokens, and earn token rewards proportionallyNew project tokens are gradually distributed based on block releasesUsers seeking long-term stable income who are willing to stake.
launchpadLow-priced subscription for project tokensUse MX or specified currencies to participate in subscriptionsSubscribe to limited tokens, distributed proportionally if oversubscribedReceive tokens at once, trade or hold themInvestors hoping to acquire project tokens at a lower cost.
KickstarterPosition snapshot automatically distributes airdropsHold a specified amount of MXThe system regularly snapshots MX holdings, and those meeting the threshold automatically qualify for airdropsFree to obtain specified proportion of new project tokensQuickly acquire tokens, for those pursuing instant returns.

Before choosing the right product for themselves, investors should clarify their risk preferences and capital liquidity needs:

  • Stable long-term users:If you prefer stable investments, expecting continuous token rewards without interrupting liquidity, Launchpool is undoubtedly the ideal choice. By staking mainstream assets to earn new coin rewards, the process is stable, participation thresholds are low, and yields are predictable, suitable for users willing to hold patiently.
  • Quick and flexible users: If you pursue quick participation with low thresholds for acquiring popular new coins and hope to achieve flexible investment and instant returns in the short term, the Kickstarter plan will be more attractive. By voting to support projects, inviting friends to increase reward coefficients, and participating in prize pools with MX contributions, this mechanism is suitable for investors who focus on efficiency and capital utilization.
  • High yield potential users:If you want to acquire quality project tokens at a low cost and have a strong risk tolerance, Launchpad offers you the opportunity for low-cost subscriptions. Users can participate in the token subscription of projects using MX or specified currencies; if the subscription is not oversubscribed, tokens are exchanged based on the invested amount; if oversubscribed, they are distributed proportionally. This mechanism provides users the chance to acquire tokens at lower prices, enjoying high return potential from token price increases, but attention should be paid to token price volatility risks, and adequate assessment is needed before participation.

It’s worth mentioning that MEXC, through this three-type product matrix, provides a ‘slow + fast’ dual-track parallel launch strategy for different types of users, reflecting its deep optimization of user participation experience.

5. Conclusion: A diverse launch matrix to help you seize every opportunity

As quality projects continue to emerge, how to participate in the first round with low thresholds and high efficiency becomes a key focus for investors. MEXC constructs a launch product matrix through Launchpool, Launchpad, and the Kickstarter plan, balancing flexible participation and fair distribution, thus broadening users’ access to new projects and enhancing the collaborative efficiency between the platform and projects to some extent.

Whether you are a long-termist who prefers stable layouts or a market-savvy investor adept at seizing hot spots, the dual-track mechanism provided by MEXC can help you flexibly choose a participation method based on your own strategy, allowing you to capture every potential opportunity more freely in a changing market.

Before the next hot project arrives, you might try to understand and use MEXC’s initial tool matrix first, making each of your participations more valuable.

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